The HOUSTEX Attendee Profile is Your Exclusive Gateway to Key Southwest Industries
HOUSTEX places you face-to-face with key decision-makers in several diverse industries in the Southwest.
Source for all statistics unless otherwise stated: HOUSTEX 2017 Registration Data
Company Size
Representatives from hard-to-reach job shops to major OEMs sought new products and technologies at HOUSTEX.
Quality Audience
76%
of attendees influence the equipment purchase decisions for their companies.
HOUSTEX Attracts Buyers Ready to Invest in Technology
31%
of the HOUSTEX audience had equipment budgets that exceeded $200,000.
Attendee Job Functions
Owner/Company Mgmt./Corporate Executive | 18% |
Manufacturing Production Management | 11% |
Manufacturing Engineering Department | 8% |
Design Engineer | 6% |
Manufacturing Engineering Management | 6% |
Manufacturing Production Department | 6% |
Product Design and R&D | 4% |
Purchasing | 3% |
Quality Assistance & Control | 3% |
Control Engineering/Automation | 2% |
Educator/Instructor | 2% |
Information/IT Systems | 1% |
Other | 10% |
Sales & Marketing | 20% |
Attendees Primary Type of Business
Oil & Gas/Petroleum | 39% |
Other Manufacturing | 21% |
Industrial and Commercial Machinery | 8% |
Aircraft/Aerospace | 5% |
Financial & Other Services | 5% |
Consulting/Engineering | 4% |
Fabricated Metal/Stampings | 4% |
Automotive/Other Transportation | 3% |
Academic Institution | 2% |
Electronics/Computers/Communications | 2% |
Medical/Surgical/Pharmaceutical/Biotechnology | 2% |
Plastic Products | 2% |
Research & Development | 2% |
Government/Military/Defense | 1% |
Meet First-Time Attendees
54%
of of the HOUSTEX audience were first-time attendees to the event. These are new prospects for your business.
Top 10 Technologies Evaluated
HOUSTEX attendees evaluated the following technologies (multiple responses) and many more:
3D Printing/Additive Manufacturing | 38% |
CNC Controls & Accessories | 34% |
Tooling | 33% |
Cutting Tools & Accessories | 31% |
Milling | 30% |
Machining Centers | 29% |
Automated Manufacturing & Assembly | 26% |
Measurement Inspection & Test | 26% |
Turning Machines Lathes & Turning Centers | 25% |
Metals | 24% |